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US TV coverage of Paris Olympics to include AI, pop culture, drama, NBC says
From the opening ceremony of the Paris Olympics on July 26, U.S. television coverage of the games will include celebrities, social media...
Jun 27, 20242 min read


NBA nears rights deal worth $76 billion with NBC, ESPN and Amazon, WSJ reports
The National Basketball Association is closing in on media rights deals with Comcast-owned NBC, Disney's ESPN, and Amazon.com that would...
Jun 6, 20242 min read


Paris Olympics on track to hit NBC ad sales record after pandemic
As the July opening ceremony for the 2024 Paris Olympics draws closer, U.S. broadcaster NBCUniversal is seeing renewed interest from...
Apr 12, 20244 min read


Paris Olympics on track to hit NBC ad sales record after pandemic
As the July opening ceremony for the 2024 Paris Olympics draws closer, U.S. broadcaster NBCUniversal is seeing renewed interest from...
Apr 10, 20244 min read
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